Calypso splashes out on British Junior Surfing Team
Wednesday, November 28th, 2007
A five-year £75,000 sponsorship of the British Junior Surfing Team by children’s drinks company, Calypso, is set to end years in which Britain’s best young surfers have been starved of the funding they need to compete at the peak of their ability in international events.
“This is a massive boost for Britain’s elite young surfers at a time when they are on the verge of long, professional careers in what has become one of the country’s fastest growing sports,” said Karen Walton, director of the British Surfing Association (BSA), the sport’s governing body in Great Britain and the Channel Islands.
“Their talent has never been in any doubt, now this deal with Calypso means they can concentrate on structured training and receive the very best coaching and support without having to worry about where the money is coming from.”
As a ‘warm up’ before the main sponsorship begins in 2008, Calypso has joined some of the biggest brands in the sport as a Gold Sponsor of the BSA, a move which will help the association to continue its vital role in developing the sport at all levels.
(more…)
A five-year £75,000 sponsorship of the British Junior Surfing Team by children’s drinks company, Calypso, is set to end years in which Britain’s best young surfers have been starved of the funding they need to compete at the peak of their ability in international events.
“This is a massive boost for Britain’s elite young surfers at a time when they are on the verge of long, professional careers in what has become one of the country’s fastest growing sports,” said Karen Walton, director of the British Surfing Association (BSA), the sport’s governing body in Great Britain and the Channel Islands.
“Their talent has never been in any doubt, now this deal with Calypso means they can concentrate on structured training and receive the very best coaching and support without having to worry about where the money is coming from.”
As a ‘warm up’ before the main sponsorship begins in 2008, Calypso has joined some of the biggest brands in the sport as a Gold Sponsor of the BSA, a move which will help the association to continue its vital role in developing the sport at all levels.
(more…)